BMW Reveals New Lease Program For the Sharing Economy

BMW has a well-deserved reputation for developing innovative solutions to answer customers’ needs, placing them in the vanguard of the automotive industry. Last month, BMW Group Financial Services announced an innovative program that’s intended to serve customers who are looking to take part in the sharing economy — offering an ideal solution for customers who want to supplement their incomes and either drive for ride-sharing providers or rent their BMW to others when they’re not using it.

This leasing program, which gives customers the freedom and flexibility to either drive their leased BMW car or SAV for a ride-sharing company or share it with peers, will launch in Washington, Oregon and California.

Ian Smith, CEO of BMW Financial Services Group, Region Americas, stated in a press release, “We are very excited to provide an industry-leading, customer-centric approach to mobility services that will allow our customers the ultimate in flexible utilization over the life of their contract with BMW Group Financial Services. As a company, we are committed to delivering a simple and transparent solution that optimizes our already premium customer experience.”

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